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Bing Searches up but Google Holds on to 67% of Global Search Share

September 1st, 2009 | No Comments | Posted in Google, Industry News, Microsoft Bing

A July 2009 analysis done by comScore, Inc revealed that 76.7 billion searches last month which equates to a 67.5% market share, could be attributed to Google. Yahoo ranked a distance second at 8.9 billion searches (7.8% share). Chinese engine Baidu placed third with 8 billion searches (7.0% share).

Overall, search websites saw an increase in activity when compared to figures from last year. I’m sure this correlates to increasing internet usage around the world.

Here are the numbers:

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Search Volume by Region

The analysis proved that search behavior varied considerably by region. Among the five global regions comScore tracks, Europe accounted for the highest share of searches at 32.1%, followed by Asia Pacific (30.8%) and North America (22.1%).

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Hands on Review of Google Voice

August 13th, 2009 | 1 Comment | Posted in Google

I was lucky enough to receive an invite to the initial release of Google Voice. Honestly, I was a bit apprehensive to start using the service at first, because Google already stores all of my email and IM conversations. Allowing them to store my voicemails, SMS and recorded calls pretty much surrenders the last of my personal and business life to Google.

I wanted to share my experience with a hands on review of the basic features of the product (which is till having a few kinks ironed out).

Registering a Phone Number With Google Voice:

I live in the Raleigh, Durham, Cary area of North Carolina but was only able to claim a number that was attributed to outskirt cities such as Sandford, Knightdale, Franklinton and similar. I am not sure if this is because there were no numbers available or if it’s because Google Voice only provides numbers for cities that are not densely populated.

The Google Voice Interface:

If you use Gmail, the Google Voice interface should be relatively straightforward. Accessing your stored messages, recordings and SMS is on the left- similar to your email inbox and labels  in Gmail.

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Placing a Call With Google Voice:

I was most interested in this feature because of the low long distance rates Google Voice provides. However, as you can see from this screenshot, I was unable to place a call during my initial testing:

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More to come on this feature when it is more stable.

Viewing voicemail with Google Voice:

I left myself a voicemail to test the recording and transcribing capabilities of the system.  After recording a voicemail, a playable audio file showed up in my Google Voice inbox almost instantly. The transcribed version was viewable shortly after. The transcribed version was also sent to me via SMS.

I recorded the following message:

“Hey, this is Jason, just testing the transcription capabilities of Google Voice. This is just simply a test to see how well it transcribes. Thank you.”

As you can see from the output below, Google Voice has a little work to do in the transcribing department:

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SMS with Google Voice:

Sending SMS messages with Google voice is a snap and the system delivers messages promptly. It could be especially handy when you need to respond to a SMS while working at your PC. SMS messages appear in the same right panel as voicemails.

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Recording Phone Calls With Google Voice:

This is by far my favorite feature. In my line of work, a verbal agreement can have a big impact. With Google Voice, I just need to press 4 and the conversation is recorded for future reference. It can also be useful for recording conference calls if you need to take notes on it at a later date.

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Overall, I think Google Voice will be a cost effective and useful alternative once all of the bugs are ironed out. It will be interesting to see it’s commercial acceptance in the coming years as well. I would also expect adsense to make it’s way into your inbox – perhaps matched contextually based on your transcribed voicemails.

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How Google Calculates Twitter Page Ranks

As many already know, Google began indexing Tweets and Twitter profiles not to long ago. Since then a lot of Search Engine Optimization experts have been trying to twitter-bird-bigfind the secret behind Google’s ranking algorithm for Twitter content. While observing my Hoot Suite panel today, I was steered torwards an interesting video released by Matt Cutt, a Google Engineer.

Despite speculation, it turns out that Google does not actually apply any special ranking factors when indexing Twitter content. The rules that apply to any web page also apply to Tweets and Twitter profiles. The number and quality of inbound links to specific Tweets or Profiles dictate how well they rank against others.

Google does not provide additional weight to profiles with  a large number of followers due to the ease of gaining followers and the questionable tactics used by marketers on the site.

Bottom line: optimize your Twitter profile and Tweeted content for Google the same way you would any other web page.

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