Internet Marketing Day Parting Trends Move Torwards Early Morning
If you are a Pay Per Click manager or Search Engine Marketer, you may have heard that the best time of day to use up more of your ad spend is during lunch hours, as many people browse the internet at that time.
However, according to a recent post by the NY Times, internet and social media junkies can no longer hold off till lunch time before checking the web for news, friend requests and more:
“This is morning in America in the Internet age. After six to eight hours of network deprivation — also known as sleep — people are increasingly waking up and lunging for cellphones and laptops, sometimes even before swinging their legs to the floor and tending to more biologically urgent activities”
This goes to show what an important role the Internet plays in the daily lives of people around the world. What does this mean for Internet Marketers? - Start displaying those ads early!